pts20030324021 Technologie/Digitalisierung, Produkte/Innovationen

Führende Unternehmen der Breitbandindustrie gründen offene Plattform


Wien (pts021/24.03.2003/11:22) Content-, Unterhaltungselektronik- und Telekomindustrie werden zum Mitmachen eingeladen, um diese Massenmarkt-Chance zu ergreifen

Weltweit führende Dienstleistungsanbieter und Solution Provider aus der DSL-Breitbandindustrie und Unterhaltungselektronik haben ihre Absicht verlautbart, ein offenes Geschäftsmodell für interaktive Entertainment-Dienste auf Basis der DSL-Breitbandtechnologie zu entwickeln, unterstützen und standardisieren.

Folgende Unternehmen gehören der Gruppe an: Alcatel (Paris : CGEP.PA and NYSE : ALA), Belgacom, Philips Consumer Electronics, Bluewin/Swisscom, Telecom Italia, Telefonica, Telekom Austria (VSE:TKA; NYSE:TKA) und Thomson.

Die Anzahl von Breitband-Usern weltweit wird bis 2005 voraussichtlich die 150 Millionen Grenze erreichen. Breitband wird rasch zu einem Massenmarkt und einem lukrativen Distributionskanal für Online-Content und -Dienste.

"Unter den derzeit 36 Millionen Breitband-Kunden besteht bereits jetzt große Nachfrage nach Online-Content wie etwa Filme, Spiele und Musik. Das stellt eine große Chance für die Content-, Unterhaltungselektronik- und Telekomindustrie dar. Wir sind überzeugt, dass alle von der Entwicklung gemeinsamer Standards profitieren werden", erläutert Alan Pyne, Leiter bei Schema, Europas führender unabhängiger Unternehmens-beratungsagentur im Technologie- und Medienbereich.

Die Voraussetzung zur Realisierung dieser bedeutenden Marktchance ist ein gemeinsames Verständnis der technischen sowie der Geschäftsabläufe und eine harmonisierte Vorgangsweise der Hauptakteure innerhalb der Dienstleistungskette.

Derzeit erarbeitet die Gruppe eine Reihe von Vorschlägen zur Realisierung eines Geschäftsmodells zur Bereitstellung von interaktiven Unterhaltungsdiensten auf Breitband-Basis, das für alle Beteiligten profitabel ist.

Die Gruppe ist um zusätzliche Unterstützung und Beteiligung von anderen Breitband-Stakeholdern, einschließlich der Content-Industrie, bemüht mit dem Ziel im späteren Jahresverlauf den entsprechenden Standardisierungsinstituten einen akkordierten Vorschlag zu unterbreiten.

Telekom Austria Kurzinfo
Telekom Austria ist die führende Unternehmensgruppe Österreichs in der Telekommunikation und zählt zu den größten Konzernen des Landes. Die Börsennotierung an der Wiener und New Yorker Börse erfolgte im November 2000. Die Gruppe ist in zwei Hauptgeschäftsfeldern tätig: der Wireline-Bereich umfasst Telefonie, Daten und Internet im Festnetz und der Wireless-Bereich die Mobilkommunikation. Telekom Austria ist international in der Tschechischen Republik, in Kroatien, Slowenien und in Liechtenstein tätig. (http://www.telekom.at)

About Alcatel
Alcatel provides end-to-end communications solutions, enabling carriers, service providers and enterprises to deliver content to any type of user, anywhere in the world. Leveraging its long-term leadership in telecommunications network equipment as well as its expertise in applications and network services, Alcatel enables its customers to focus on optimizing their service offerings and revenue streams. With sales of EURO 16.5 billion in 2002, Alcatel operates in more than 130 countries. For more information, visit Alcatel on the Internet: http://www.alcatel.com

About Belgacom NV/SA
Belgacom NV/SA is the leading supplier of global telecommunications
solutions on the Belgian market. The company is owned by the Belgian state (50% + one share) and ADSB Telecommunications (50% - one share), an international consortium made up of SBC, Singapore Telecom, TDC and a group of financial investors. The Belgacom group mainly offers local, intercity and international voice and data services, cellular telephone services, satellite services, carrier services and all Internet-related services. Belgacom is a frontrunner in the European ADSL market: at the end of 2002 it boasted 517.000 ADSL subscribers and a national coverage of 98%. For more information, please visit www.belgacom.be

About Bluewin
With more than 800,000 active access customers and roughly 100 million page views per month, Bluewin - a 100-percent Swisscom subsidiary - has been offering a comprehensive Internet service for private and small office/home office customers for over six years. In the online market Bluewin positions itself as the intermediary between the consumers' requirements and the goods and services offered by businesses. On a well-structured Internet portal Bluewin offers information and contents on the widest range of subjects. Most of the contents are obtained from well-respected partners and aggregated by Bluewin. For more information visit http://www.bluewinag.com/

About Royal Philips Electronics
Royal Philips Electronics of the Netherlands is one of the world's biggest electronics companies and Europe's largest, with sales of EUR 31.8 billion in 2002. It is a global leader in color television sets, lighting, electric shavers, medical diagnostic imaging and patient monitoring, and one-chip TV products. Its 170,000 employees in more than 60 countries are active in the areas of lighting, consumer electronics, domestic appliances, components, semiconductors, and medical systems. Philips is quoted on the NYSE (symbol: PHG), London, Frankfurt, Amsterdam and other stock exchanges. News from Philips is located at www.philips.com/newscenter

About Telecom Italia
The Telecom Italia Group is ICT leader in Italy and a major player on the world stage. The Group's solid financial footing has helped to make it Europe's best in class in terms of profitability and, most significantly, competitiveness, in strategic sectors ranging from fixed-line and mobile telecommunications to the Internet and Media. Group growth is driven by innovation, professionalism, high service standards and a focus on the customer. The Group is leveraging its domestic leadership to continually offer innovative services, especially value added services, while also exporting its Know-how to markets outside Italy. http://www.telecomitalia.it

About Telefonica
Telefonica is the leading telecommunications operator in the Spanish and Portuguese-speaking markets, and the telecom company with the largest presence outside its domestic market, Spain, where, through Telefonica de España, also leads all market segments.Telefonica has over 90 million customers, a major presence in 16 countries, and carries out some sort of activity in almost 50 countries. Telefonica de España, whose core business are fixed telephony and broadband, has 13 million customers in Spain, with a strong commitment in the deployment of broadband services through ADSL technology, overpassing one million installed lines at this moment.
By the end of December 2002, Telefonica had over 157,000 employees around the world, half of them in Latin America; and Telefonica de España had over 40.000 employees in Spain."

About Thomson
With sales of 10.2 billion Euros (U.S. $ 9.6 billion) in 2002, Thomson (Euronext Paris: 18453; NYSE: TMS) provides a wide range of video (and enabling) technologies, systems, finished products and services to consumers and professionals in the entertainment and media industries. To advance and enable the digital media transition, Thomson has four principal divisions: Content and Networks, Consumer Products, Components, and Licensing, The company distributes its products under the Technicolor, Grass Valley, THOMSON and RCA brand names. Thomson's Broadband Access Products group develops a complete range of set-top boxes, modems, and home networking solutions for satellite, cable, telephone and the Internet. For more information visit www.thomson.net

(Ende)
Aussender: Telekom Austria AG
Ansprechpartner: Ing. Martin Bredl
Tel.: 059 059 1 11001
E-Mail: martin.bredl@telekom.at
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